Mansfield 103.2 Signs With TfM
Independent commercial radio station Mansfield 103.2 has signed up for a traffic and travel service from TfM, which is providing it with access to its innovative traffic dashboard and a feed of data for its website.
Mansfield 103.2 is one of a handful of commercial licences not owned by a major group, and prides itself on its local content.
“As an ultra-local station, we are very successful in our advertising sales to clients in the North Nottinghamshire & West Derbyshire area and need all our advertising space to satisfy their needs,” explained Managing Director Tony Delahunty. “TfM provide us with an high quality timely traffic information and we don’t have to hand over any valuable airtime in premium spots at peak times, so we win with great information and with uncluttered traffic reports.”
TfM’s Operations Director Paul Hutton said, “the fact that a local successful station like Mansfield 103.2 has chosen us is a great boost and adds to our growing list of community and other stations who are choosing TfM for their traffic provision.”
The agreement came through TfM’s co-promotional deal with the Local Radio Network. TfM looks forward to adding enhanced content with even better data and working with more stations over the coming months.
For further information on TfM's services, please contact us.